Marketing for the PA and Administration Personnel Training Course

This course is for secretaries, PAs or administration staff who work in marketing teams or regularly interact with that department. This course helps you get to grips with marketing terminology and theory. The course sets out how your role and the marketing department fit into the wider organisation. Delegates will get good grounding in marketing theory and practice to increase their competence and confidence in dealing with colleagues, suppliers and clients.

Course length = 1 day(s) ~ covering:-

• What is marketing?
• How marketing works with the rest of the organisation
• Basic marketing theory
• The marketing mix and using promotional tools
• Simple marketing planning tools
• Applying live examples
• Key marketing roles
• Working with agencies
• Terminology & definitions - a summary
• Conclusions

Course Fee = £499

Scheduled course dates

May 2008 June 2008 July 2008 August 2008 September 2008 - 3 11 29 -